Kristina is responsible for the development and execution of the firm's comprehensive marketing strategy, encompassing firm-wide initiatives, industry and niche marketing, and regional efforts across six office locations. She promotes a unified culture across SEK, managing advertising, branding, events, social media, web presence, public relations, and internal and client communications.

Kristina is a Certified Digital Marketing Professional and a Professional Certified Marketer through the American Marketing Association. She has over a decade of experience with campaign and content development, social media marketing, graphic design, event planning, and website management. She also has prior corporate communications experience in the manufacturing industry.